What You’ll Uncover in Thank You for Arguing
Thank You for Arguing
Thank You for Arguing, Third Version: What Aristotle, Lincoln, and Homer Simpson Can Train Us Concerning the Artwork of Persuasion
A grasp class within the artwork of persuasion, as taught by professors starting from Bart Simpson to Winston Churchill, newly revised and up to date.
The time-tested secrets and techniques taught on this e-book embody Cicero’s three-step technique for shifting an viewers to motion, and Sincere Abe’s Shameless Trick for decreasing an viewers’s expectations. And it is also replete with up to date methods akin to politicians’ use of code language to enchantment to specfic teams and an eye-opening assortment of persuasive tips, together with the Eddie Haskell Ploy, the Belushi Paradigm, Stalin’s Timing Secret, and the Yoda Approach.
Whether or not you are an inveterate lover of language books or simply need to win much more anger-free arguments on the web page, on the podium, or over a beer, Thank You for Arguing is for you. Heat, witty, erudite, and really enlightening, it not solely teaches you how one can acknowledge a paralipsis if you hear it, but in addition how one can wield the weapons of persuasion the following time you actually, actually, need to get your individual method.
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Concerning the Creator
JAY HEINRICHS spent twenty-six years as a author, editor, and magazine-publishing government earlier than turning into a full-time advocate for the misplaced artwork of rhetoric. He now lectures extensively on the topic, to audiences starting from Ivy League college students to NASA scientists to Southwest Airways executives, and runs the language weblog figarospeech.com
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