What You’ll Discover in Malcolm Gladwell Teaches Writing
Meet your instructor—best-selling author and longtime New Yorker staff writer, Malcolm Gladwell. Malcolm The outline of his plans for your class… File Size: 2.06 GB
Malcolm Gladwell Teaches Writing
Ketchup. Crime. Quarterbacks. Many thanks to Malcolm Gladwell’s books, these ordinary subjects have helped millions of readers grasp complex ideas like behavioral economics and performance prediction. The best-selling author of Blink (and The Tipping Point) is now teaching his first online writing course. Make captivating stories with this online class. Malcolm Topic research, character building, and the distillation of big ideas into powerful narratives are some of the tasks that I do.
01. Introduction
Meet your instructor—best-selling author and longtime New Yorker staff writer, Malcolm Gladwell. Malcolm He outlines the plans he has for your class, and then reflects on writing as a calling.
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02. The Imperfect Puzzle of Structuring Narrative
Malcolm likes an imperfect argument—the perfect argument is too obvious. Learn how Malcolm In his story, he incorporates an open-ended puzzle. “The Ketchup Conundrum.”
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18:16
03. Engaging Readers
Data is an important part of Malcolm’s stories. Three ways to learn Malcolm He helps readers understand data and engage with complex ideas through his writing.
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04. Controlling Information for Readers
Learn how to use surprise and guessing games to invite readers to your story.
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05. Research
Malcolm His top tips for uncovering good ideas through research.
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06. How to Choose the Story
What makes a story worthwhile? Malcolm He discusses his criteria for spotting unique stories and the first steps in story development.
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07. Develop the Story
Learn how Malcolm The idea of a story grows, and he shares new ideas with his family and friends.
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08. Analogous Worlds: Developing the Story
Goliath and David: “What the Dog Saw,” Malcolm It teaches how to find patterns and make connections between seemingly different ideas.
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09. Interviewing
The interview is the foundation of character development in nonfiction. Malcolm This course teaches you how conduct interviews to discover what makes your subject unique.
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10. Descriptions
Malcolm breaks down two pieces of his own writing—one written for The New Yorker and one for a medical journal—to illustrate how he brings a new character to life.
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11. World Building Characters
If you had to choose between how a person looks or what they keep in their room, it would be easy to describe them. Malcolm Choose the bedroom. To build a person’s personality, you must learn how to use the setting as well as the action surrounding a character.
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12. Character Case Study “The Pitchman”
Malcolm He believes that the way you tell a story is just as important than what it is. He illustrates this idea by taking a deep look at Ron Popeil (late-night TV pitchman).
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13. Structuring Language
Learn how Malcolm Uses sentence length and punctuation as a guide to readers through a complex idea.
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14. Jargon
A New Yorker article that he wrote about a company trying out a new medication was used as his source. Malcolm This video demonstrates how to use jargon to grab your readers’ attention.
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15. Tone and voice
Malcolm explains how to calibrate your tone for your readership using examples from his book David and Goliath and his own public speaking Q&As.
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16. Humor and Melancholy
Malcolm It is believed that real emotion can only be produced when there is restraint. You can use humor and sadness to build strong connections with your readers.
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9:44
17. Case Study: Language and Emotion “Something Borrowed”
Using his essay “Something Borrowed” As an example: Malcolm This video demonstrates how emotion and language can be used to create a compelling narrative.
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18. Titles
For MalcolmA title is the best way to grab attention. Learn how to create powerful titles that speak to the emotions of your readers.
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19. Drafts and revisions
A process is required to bring a piece or writing to its final form. Malcolm This video will walk you through his process, from the first draft to the final polishing.
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20. When your story is told the world
The world will respond to your story once it is published. Learn Malcolm’s tips for promoting your work, dealing with critics, and what to do when readers misinterpret your intent.
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21. Writing as a job
Learn Malcolm’s advice for aspiring writers, including how to launch and maintain your career as a professional writer.
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22. How to Read
Malcolm believes that you can’t become a great writer without being a great reader. Learn Malcolm’s strategies for critical reading.
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23. Who should you read?
Malcolm He breaks down the strengths and weaknesses of his favorite writers: Lee Child (David Epstein), Michael Lewis (and Janet) Malcolm.
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24. Conclusion: A Theory of Other Minds
Malcolm His final words on the true intent behind nonfiction writing.
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