What You’ll Discover in Derek Johanson Copy Hour 2016 Edition
Derek Johanson – Copy Hour 2016 Edition
…But, those are famous wealthy copywriters & entrepreneurs.
What happens when you have just-Start-Out-Copywriting is simple for hustlers “secret”?
The freelance copywriter has now too many clients. “secret”.
And this seasoned freelance copywriter is doing it well:
Imagine…
Copywriting freedom for sixty days (or less)
What does this all mean?
…No more pulling your hair out trying to write a sales letter or ad that converts…
…No more failed attempts at coming up with a good selling angle…
…No more FEAR and hesitation about what to write…
Put this in your browser “secret” You won’t need to worry about the rest of it. You’ll know exactly what you need to write to compel your prospects to act.
You’ll realize that you don’t need a template.
There is no perfect script.
You’ll see that solid copywriting and salesmanship skills are already implanted deep inside your brain and that this “secret” These will help you unlock your potential and lead to freedom in copywriting.
You can see that the testimonials are very positive. “secret” has something to do with what’s inside my creation called CopyHour…
… but before I tell you about that, I’m going to mess with you a little… but in a good way because you’ll learn a valuable copywriting lesson from it.
I’m NOT going to tell you exactly what the “secret” is just yet because I’ve opened up what’s known to us in the copywriting biz as an ‘open loop’.
An ‘open loop’ is any aspect of your sales letter or story that doesn’t tie up immediately.
The end of the show will reveal how. “LOST” when something crazy happened and you’d feel a deep urge to watch again the next week.
Calling this strategy that I’m about to show you a “secret”This was my way to make you read further down the page by opening up a loop.
What do you want to know about the “secret” is…
And you’ll read on to find out more because…
YOU have a copywriting problem…
This problem is common to all of us.
It is difficult to write copy. It requires effort. It requires mental focus and effort.
It takes a lot of research to find out who our ideal customer really is and how to communicate with them in a way that motivates them to act.
You get stuck when you try to write sales copy.
You don’t know how to start…
You don’t know how to finish…
The first thing you do is think that you should add more. “power words”…
How do you get started? ‘frame’ the offer…
You scream that you need a template to work off of… but you can’t find one…
Then you start to think about what you can do. “trick” your prospect… then you stop… and say, “I’m not trying to trick my potential client. I have a valuable product or service. I just need to know how to express that.”
It’s not easy to write a sales letters. It would be easy if it were.
If it were as easy as 1.2.3. people wouldn’t pay me a minimum of $10,000 per copywriting assignment… and smile when they sent me the check.
And here’s the vicious truth that you might be avoiding…
Copywriting = Freedom
You want to make more money?
Write great sales copy.
Writing good copy will make you money. Clients will pay top dollar for your work. If you make your own products, you won’t be subject to Google or penguins.
You won’t be building an empire on quicksand.
And you’ll have the unique ability to say to yourself, “Hmm, I want to make a bunch of money today.” Next, create a simple sales email in 30 to 60 minutes. And freaking make money with it that day… and for years afterward!
You can then move on to the next task with confidence. The next. The next.
For a few people, this is a reality.-This is the front page “secret”.
CopyHour members were asked to rate their copywriting skills on a scale from 1 to 5 before and after they started implementing this simple task. “secret”.
Look at it again — a 89% increase in copywriting knowledge…
These people may still be struggling to create a sales pitch or launch a marketing campaign. CopyHour provides incredible clarity for any marketing campaign.
The Story of How I Unlocked this Copywriting “Secret”
I’m Derek Johanson, and I’m an addict.
I’m addicted to CopyHour and the “secret” because it continually helps make me money… that I tend to lose… see the sidebar –>
(I currently have two major gigs: the first is a small consultancy agency that I cofounded.-own, and another is publishing a Hollywood actor who helps other actors develop a career strategy… This is a pretty standard “information publishing” business. Don’t ask me how I got into this b/c I know nothing about acting.)
Recently, however, I woken up to find out the following facts “path” It was easy to achieve the business freedom that I desired.
I wanted to make more money from my business and all my efforts. I wanted to be a better copywriter to achieve this goal.
And I’d known about Halbert’s “secret” You can count on it for many years!
It worked almost instantly, as I had heard it from others.
But I was one. “those people”… who knew how powerful this “secret” was, and how important it was, and how valuable it was…
And how it was one of the only things that could directly make all my marketing efforts worth 2x to 10x more than they are now, without any boosts in traffic or other changes…
But, for whatever reason, I still wasn’t just freaking doing it!
Like every struggling entrepreneur.
Probably like you if you’ve heard of this “secret” before…
It’s a great idea! “Secret”?
Here’s the “secret” Gary Halbert made this popular:
- Make a swipe folder of high-Ads that convert, are tested and win
- Copy Each one of those ads Your own handwriting To “internalize” Take the style and make it your own
- And do it every… single… day, for a minimum of 30 days, to “program” You can develop persuasive copywriting abilities in your brain (longer = more)
Maybe you’ve read this advice before. Every single copywriter and entrepreneur will tell you over and over again how it’s almost like magic, it works so well… If you do it.
In fact, maybe it’s old hat to you by now. “Duh… I know all this already. Tell me a new trick.”
But wait… have you ever actually DONE THIS ONE?
And I mean **really** done it…
This quote is from Dan Kennedy. It was taken directly from his book. “No BS Wealth Attraction”:
“I’m often asked by other, much less wealthy copywriters what they need to do to [make money] like I do… I tell them the advice I got from famous copywriter Gary Halbert — which I followed — about rewriting in longhand at least 500 long-running, successful direct response ads and sales letters in order to train your subconscious mind.”
You can also check out this interview featuring two prominent copywriters.
Ben Settle: [talking about his early days copywriting] … just thinkin’ ahead, “I should get on second shift,” because now I had all this time at work where, yeah, I’m doin’ a job, but I’m also studying copywriting and marketing stuff and I’m writing ads. I spent a lot of time handwriting ads out back then —
Doberman Dan: I’m sorry to interrupt. It was true!
Ben Settle: Yeah.
Doberman Dan: That’s awesome. I’m sorry. Keep goin’ ‘cause I tell people to do that all the time, very few actually do.
Ben Settle: Yeah, what I would do is – that was a big part of my education. … I would just handwrite ads out. … I mean, it’This is a good way to start to understand how ads are structured and what to do.
Doberman Dan: Wow, I didn’t know you’d done all that, but a lot of people have been told to do that and they don’t but, yet, you did. Look at the result: You’ve been making your fulltime living from this for quite a while now.
Ben Settle: … I think copying out ads is essential, but the problem is most people aren’t that into it. So unless someone’s really into it, they’re probably not gonna do it.
And here’s a quote taken from copywriter Ted Nicholas’s “87 Marketing Secrets Of The Written Word”:
Below is an email for an 8-Figure ‘underground’ A copywriter wrote this to a marketing mastermind that I belong to. He was talking about how to improve sales copy.
… And the really cool part, even famous authors (not just copywriters) talk about the benefits of copying great writing.
Dan writes:
He copied people who were successful at what they wanted to do. Donald said that he didn’t learn to write during his college education (go figure), instead he started typing out— verbatim— his favorite stories from authors like Hemmingway, Flannery O’conner, and others. Who says we don’t have the opportunity to learn directly from the best and brightest? For a few years, he did this. Link
… And these authors might have even improved their learning if they’d have written books out by hand. Here’s a recent news headline:
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“Mediocrity Rules The Marketplace”
Recent encounters with a highly successful underground marketer gave me extremely valuable advice.
He told me… “Mediocrity rules the marketplace.” Most people won’t ever put in the time to become better at what they do. They settle for mediocre abilities and mediocre results.
Only 1% of people are lucky enough to be able to do this. Do put in the time, even if it’s just a little bit, absolutely clean up… almost effortlessly.
When you actually sit down and do this exercise… it’s deceivingly hard.
I mean, it’s simple to do in theory. But in practice… not so much.
It’s a lot like going to the gym.
In theory it’s a great idea. But when it’s time to lace up your sneakers and head out… well, your mind will find any reason not to do it.
But if you’ve got something to keep you Responsible to it… you’ll go. Every day. And be very grateful you did, even if it was only for a few weeks.
CopyHour’s VERY Simple Method…
What I’ve done is taken Gary Halbert’s “secret” You can use this system to hold yourself accountable for completing these exercises.
I have a VERY simple method… one that doesn’t give you the option of “giving up” and screwing yourself over… and if you’re really serious about this, I’m going to let you in in a second.
It’s very simple.
Every single week day you’ll receive an e-Send a complete copy of an TESTED PROVEN, WINNING advertisement to be mailed.
It is your job to set aside 30 to an hour. I recommend starting early in the morning and getting up as soon as possible. do it.
What’s the point of doing this?
The best part is that you can see how many other people have done these exercises. It makes it easier to hold yourself accountable.
Instead of letting yourself relax, you feel more committed to doing the exercises.
Simple but powerful.
Also, if you’re an smart phone user, CopyHour members have been using Coach.me – a habit tracking app, to check-In and give each other props.
If you miss a day, it’s no big deal.
You have to take things seriously.
If you can do the exercises 5 days a week, that’s awesome. If you can only do them 1 day a week, that’s fine too.
You’ll get as much out of it as you put into it.
The Most Important Measure of Accountability
Listen, this isn’t a “biz-op” offer.
It is simply an “automated” way to force yourself to perform what may be the single most lucrative business exercise on earth… and NOT allow yourself to slack off.
And you’re not following MY instructions… you’re following Halbert’s.
Just “programmed the machine”.
But… on the other hand, we know that no one takes seriously things that they get for free. And we don’t want a hundred free-Loaders clog up the process, ruining forums and Facebook groups (where there are some seriously badass company discussions).
Does my system work? Just look at the testimonials above & down below.
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CopyHour was a great opportunity that I discovered. I could spend an hour per day on CopyHour. Copy Hour You will see a dramatic improvement in your copywriting skills by doing 60 days of exercises.
I had read a couple of books on copywriting, and I would say I knew more about copywriting more than the average person, but I didn’t know what it’s like to write a great ad. I’m still far from being able to write great ads that would make me a millionaire, but now I have more intuitive understanding of how great ads work–my hand knows how.
It’s been only a month and a bit since I started CopyHour, and I’m surprised by how much I learned Copy Hour. Using my new skills, I was able to spot what was missing from my friend’s sales page, and also I managed to write my first copy for another friend’s project. What’s more exciting is that this knowledge is expanding everyday thanks to CopyHour.
What will I be capable of accomplishing in a year if I can do that much in a month? I wish I knew about this. Copy Hour earlier!
– Anonymous
How much does it cost to be an incredible copywriter?
CopyHour is a very unique system – there’s really nothing like it on the market.
I will say that my good buddy Clay (who you’ll see below) spent over $2,000 For training materials by a renowned copywriter (also appears on this page).
Clay said that although he learned a lot from the $2,000 course, it was disappointing at the end. CopyHour was more valuable to him and cost a fraction of what it did.
Before I tell you how much CopyHour is, let me total up the value of all the components you’re getting.
Over next several weeks (which will be the best of your life because you’ll become an INSANE copywriter) you’ll get about 65 lessons.
Each lesson takes me about an hour to create. My time is valued at $500/hour. That’s a $32,500 value ?
There’s the accountability forum and Facebook group. It costs me around $10 per year to host. I’ll only charge you 10 cents for that though because we’ll split up the costs amongst members. It could be said that the forum is It is priceless because you’ll also get to interact with other CopyHour members…
Now, the best sales letter swipes. You’ll have access to hundreds of them. Some of these sales letters are hard to find… but let’s talk about the value of these swipes.
If you look at how much money these sales letters and ads pulled in for various people and companies, you’re looking into the BILLIONS. That’s not an exaggeration.
Let’s just say they’re worth 1 million for simplicity sake though.
Thus, $17 500 + 10 Cents + 1,000,000 = $1,032,500.
The total value of CopyHour is $1,032,500.10 but you’ll be able to join today only for well under that! haha.
But seriously, wouldn’t you agree, that paying $2,000 to become a Copywriter and master salesman… to literally change the way you think and structure the way you speak, write and present offers, would be an absolute game-changer for you… and be worth every single penny?
If you use just one snippet of knowledge from doing these exercises you’ll make huge multiples of your money back.
But I’m not going to charge you $1,000… heck I wont even charge you $500. I’d be justified in charging that much and most dedicated entrepreneurs would hand that amount to me without batting an eyelash. Especially considering how much a good copywriter is worth… and how much money they demand to write a converting sales letter.
And obviously, the higher amount you pay, the more committed you’ll be squeezing the most value out of your time with CopyHour.
But I want CopyHour to be accessible to every entrepreneur, consultant, & freelancer who wants it.
That’s why you can join right now for just a few bucks per day.
Exploit My Double-Your-Money-Back Guarantee… & Stay In The System Even If You Refund
In the entire 4 year history of CopyHour, I have received less than 20 refunds. They were all from people who refused or could not do the exercises.
So that’s why I’m confident enough to offer this guarantee:
If you don’t think CopyHour is helping you become a better copywriter, then I’ll give you double your money back. That means I’ll refund your purchase price and on top of that, send you the same amount that you paid.
There is one catch. To get twice your money back, I need to see copies of all 90 of the handwritten sales letters and assignments you sent me. CopyHour has been tried by you.
I’m doing this because I know how much people love CopyHour when they actually do the assignments.
And, on top of that, if you don’t think CopyHour is worth pennies a day, just e-mail me (hit ‘respond’ Any of the daily e-mails you get)… I’ll give you your money back (double with proof)… and If you don’t want to leave, you can still be in the system.
Can You Rely on Me?
Take a look at this Twitter interaction. The first man is curious about CopyHour. He thinks it may be a scam. Rob replies that CopyHour was recommended by John, whose testimonial can be found at the top.
John then responded with:
Marcus was accepted.
Like I said… this is not about the money.
The money acts just like a weapon. “people filter” It is a way to make a commitment psychologically. It increases the quality of the community. Your commitment to actually performing these exercises will bring you exponentially greater returns.
You must TAKE ACTION if you want to join the club of hustlers.
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When you TAKE ACTION and join right now, you’ll also get 2 interviews that I did with successful copywriters.
These interviews are usually reserved for the “CopyHour Cartel” (my group & training course for freelance copywriters).
Bonus Interview #1: Ashley Ambirge
Ashley is an outspoken copywriter living & running her copywriting agency in Costa Rica. When she first got started, she was broke & living in a car. She went from $0 to nearly $100,000 in just one year. Watch her explain how a beginning copywriter should get their first job.
Bonus Interview #2: Ben Settle
You’ll notice Ben’s face from up above. He’s a highly respected email copywriter. You’ll also get Ben’s take on how to get freelance work… how to get good at copywriting really fast… and how to negotiate copywriting fees.
If you ACT on the info you’ll learn during these interviews, I’d say they’re easily worth $99. You mean, what is your first job?
Which brings me to this question…
Are you able to see the value of these exercises.
I know that some people don’t care about becoming a bad-Assisting copywriter
They don’t care about having the ability to pump out a short letter in two hours that could make them tens of thousands of dollars.
And they don’t care about having the ability to do that over, and over, and over again.
They don’t “get it”.
But if you’re one of the rare **SMART** entrepreneurs who understands the huge, huge, HUGE value that being a top-tier marketing mind will have on your business (95% of people on this page now don’t get this)… or you understand that even a 10% improvement in your copywriting ability now will turn into an exponentially BIGGER improvement in your income levels…
This is the complete no.-brainer.
Here’s an email friend & entrepreneur Clay Rogers sent to me:
But Wait! There’s More In 2016!
I’ve added another incredible bonus:
Almost all the successful entrepreneurs I know are part a group. “mastermind”.
A small group that meets regularly to support each other with their businesses.
For the last 3 years I’ve been part of a mastermind with my good friends Sean Ogle and Clay Rogers.
We communicate by phone about once a month and meet up each year in an exotic location to discuss business plans. This year, we visited Cabo in December.
Three men, three successful businesses, 3 different approaches to them
Each call will include 30 features-You can then ask as many questions you like for 45 minutes.
The calls will begin next week and continue through the end the month. In the coming days, we will announce exact times.
All the calls will be recorded and we’ll be taking questions via email beforehand, so you’ll get an answer to whatever you’re struggling with.
And It Gets Even Better… Do You Want A Kick-In-The-Butt & Personalized Feedback To Make Sure You’re Actually Executing On What You’re Learning?
Far & away the biggest issue people experience when getting started with copywriting is “knowing if my copy is any good.”
After you’ve started learning through CopyHour’s unique method you’re going to want FEEDBACK Accountability to actually EXECUTE.
You’re going to want someone to push you to write your own letter and help with you with that process.
And this is how I’m going to deliver that to you —
“CopyHour Advanced”
This adds-CopyHour allows you to submit one piece per month for review and critique.
We’ll all jump on a group call every 2 weeks (6 total) where I’ll tear down your copy and give you personalized advice.
You’ll get instant feedback on how to get started, what to write first… what’s working and what might need improvement. You’ll know if you’re on the right track and exactly what to do next.
Plus, you’ll get the extreme benefit of seeing other sales letters getting deconstructed.
This is a significant time commitment from my side. I’m considering CopyHour Advanced an ongoing “test”. So if you’re interested, scoop this offer up before it comes of the table forever (I don’t say this because I’m using a B.S. Scarcity is a strategy. It’s true).
Here’s exactly what you’ll get when you select the CopyHour Advanced Option below:
- Personalized Homework – “What To Do Next”
- Submit 1 Piece Copy Per Month (3) For Review & Critique
- Bi-Weekly Group Calls (6 total) Deconstructing & Critiquing Your Sales Copy
Join Today With Absolutely Zero Chance Of Getting Screwed Over & With 100% Confidence That You’ll Become A Kick-Assist Copywriter
Here’s what happens when you click the “Add to Cart” Click the button below
1. You’ll be taken to a totally secure checkout page protected by SSL 256-Bit Encryption. All major credit cards are accepted.
2. After you enter your payment details you’ll create your CopyHour account, confirm your email address, and login into the member’s area.
3. You’ll have instant access to some CopyHour resources including a Dropbox folder with hundreds of classic, PROVEN sales letters & ads.
4. ImportantCopyHour Assignment 1: Sunday evening is the deadline for the first CopyHour assignment.
Sale Page : http://copyhour.com/freelance-letter/
IMPORTANT: This is the entire “Derek Johanson – Copy Hour 2016 Edition” Completely Downloadable And Available In your account
(If your link is broken, we will renew it as soon as possible).
Your patience is greatly appreciated.