What You’ll Discover in Bryan Cohen Selling For Authors
Bryan Cohen – Selling For Authors
I’VE CREATED 12 DETAILED, EASY-TO-FOLLOW MODULES IF YOU WANT TO LEARN PLEASURE!
MODULE 1.
The Selling Mentality
In the first module, you’ll learn how to stop worrying and love the sale. Inside, you’ll find out the three reasons you’re not selling and how to overcome them. I’ve included tips on how to change your mindset for selling and learn successful habits. Lastly, you’ll discover how author copywriting will help boost your business.
MODULE 2
Use sales copy to sell more books
I can’t wait to teach you the five parts of what I call “The Author Copywriting Package” These are the secrets to making them sound great. Inside, you’ll get the lowdown on where authors use sales copy and how the two author copywriting funnels work to grow your author business. You’ll love this. In this module, you’ll find out how to “set it and forget it” You can still make more sales.
MODULE 3
Headlines and CTAs
Headlines and calls to action (CTAs) will improve your copywriting by 80 percent with a few key tweaks, so here’s a whole module about them! In this lesson, you’ll learn why headlines and calls to action are so important for author copywriting. You’re also getting the eAsy-as-Effective headlines and CTAs can be written using pie systems There’s a secret ninja trick in this module: Where you can find inspiring headlines without writing a word!
MODULE 4
Writing Better Fiction Book Titles
In module #4, I’ll teach you about going beyond the synopsis to make your book sound like a must-read. These include the four components of a book description that is successful, the system for simplifying every description, as well advanced tips to improve your description.
MODULE 5.
Nonfiction Descriptions That Make a Difference
You can also play in this sandbox as a nonfiction author! How to convince readers that your book solves their problems You’re going to find out how nonfiction book descriptions differ from fiction descriptions and why showing that you’re an expert is so important. I’ll also teach you how focusing on the benefits can set your book apart.
MODULE 6
Review Requests
Want to learn how to create an email that gets your book enough reviews to make it to the century mark? I thought so. Inside this module, you’ll discover why reviews are important and where most authors fall short. I’ve also included a system for getting more reviews and writing better emails for review requests. Lastly, you’ll find out the easy way and the hard way to get a lot of reviewers on board.
MODULE 7
Part 1: Automatic Email Marketing
We’re getting into the meat and potatoes here! In module #7, I’ll teach you about writing emails that subscribers care about to build stronger relationships. Inside, you’ll find out how to automatically send emails to your new subscribers, the system for writing spectacular and personal emails, and the first three emails you’ll send to connect with your readers.
MODULE 8
Part 2: Automatic Email Marketing
Learn more about automatic email! In here, you’ll learn about getting readers on your side for life for reviews, sales, and friendships. I’ve got lessons on how to pitch your non-Free books, why street teams are so important and what you can say to them. Additionally, I’ll show you how email subscribers can be a great long-Term investment.
MODULE 9
Facebook Ads
Facebook Ads have become a rage. But how do you make them more clickable, interesting, and catchy? This module will show you how. Module #9 teaches you how to ensure your ads are written with a goal, a system for writing more effective ads, as well as why it is important to test different aspects.
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MODULE 10.
Landing Pages
Module #10 is about creating the right place to send your followers for countless fans. Learn how to create landing pages and the easy system for creating landing pages. You’ll also learn what to do with your pages to get new readers to subscribe.
MODULE 11
Networking
It can be daunting to apply your newly acquired copywriting skills in the real world. But this module will help you take your elevator pitch up to the top and make great connections. Inside, you’ll discover how a pitch online isn’t much different from a pitch in person. I’ll also use my former career as an actor to teach you how to create and memorize in-pitch. You’re also getting a seven-Step by step guide for building your author network to the max!
MODULE 12
Copy Blueprint: One Week
Here’s where it all comes together! In the final module, I’ll teach you how to craft your entire AuthoGet the r Copywriting Package in just 7 days to transform your author career. In here, we’ll review the five systems for the Author Copywriting Package and how they work together. I’ll then share with you a blueprint you can use to put everything together in just 1 week. You’ll also discover how to supercharge it all through the power of community
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