Ian Stanley & Derek Johanson – “The VSLs Course”

About VSLs Course:
# Week 1: Deep Analysis. That is probably the most underrated a part of writing gross sales letters. You’ll want to do deep analysis in order that once you truly sit down to jot down your VSL it’ll be easy.
You’ll study:
– The way to use boards, Fb, google, youtube and extra to study all the things about your very best buyer (nothing loopy right here, only a good manner to make use of free analysis instruments to get solely what you want and nothing extra).
– The way to do competitors analysis to ensure your message is pinpoint correct.
– Every little thing you’ll want to do BEFORE you write the primary phrase of your message.
# Week 2: Bullets and Creation Tales. You want killer bullets and a superb “Adam and Eve” story for you product.
Right here you’ll study:
– Formulation to jot down bullets that maintain your prospect up at night time.
– The “Wedding Crashers” components for writing teaser bullets.
– The way to write a narrative that PROVES your product works.
– The way to write compelling tales that open your prospect’s “monkey brain.”
# Week 3: USP, Distinctive Mechanism, Supply and Shut.
You’ll study:
– The way to create a Distinctive Promoting Proposition that makes your product stand out from all of the white noise.
– The significance of a “Unique Mechanism” and how one can write the proper one on your product.
– The final word Value Reveal components.
– The seven letter phrase you’ll want to perceive to jot down a killer shut.
# Weeks 4 + 5: Choices, Leads, and Curiosity Peaking Mechanisms.
You’ll study:
– The way to use “Options” on the finish of your VSL to make folks really feel like shopping for your product is the one logical alternative.
– The 8 totally different lead varieties to create a compelling hook at the beginning of your VSL.
– The way to use “Interest Peaking Mechanisms” to verify folks maintain watching your video until the tip as soon as they begin it.
# Weeks 5 + 6: Headlines, Gross sales Arguments, and placing all of it collectively (technical stuff).

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We’ll provide you with headline formulation that you should use to seize your prospect by the throat and guarantee they begin your video. And that is the place we’ll put the entire letter collectively and present you how one can report and produce your VSL on a budget. That’s your entire core bundle.

PNS VSLs will stroll you thru the ENTIRE course of of making a excessive-changing gross sales message and holds you by the hand at each step.

After you full every group of assignments, we inform you precisely how one can plug your copy right into a logical gross sales construction. There can be no guessing on the place to incorporate the totally different parts of your message.
The one different course that does one thing comparable is Jon Benson’s 3x Sellerator software program. And that prices $3,000.

This is What You will Get in “The VSLs Course”