What You’ll Discover in Productized Masterclass by Greg Systemly
Productized Masterclass by Greg Systemly
You’re one step away from adding more leverage to your service business so you can grow profits and reduce cost, energy, and effort while providing more value to your clients.
Introduce the step by Step formula I used for escaping custom done-for you services and package experience to create a highly leveraged premium program that is highly profitable.
It’s time to make the necessary changes to take back control in your business and become more scalable.
Here’s what we’ll be covering.
- We’ll start with your offering, packaging/productizing your services using a tool called The Signature Service, which will become your proprietary process and blueprint for all systems and structure you need. We’ll work on your offer and price points so you get the clients and money you’re after.
- Next, we’ll hit on some foundations to find low hanging fruit for you to free up time in how you manage and operate your business to make some of these changes we’re working on. We’ll design what we call your Efficient Work Week™ so you have the ideal mix of vision/design time vs working IN your business.
- We’ll focus on your business model to make sure that you understand what it will take to deliver this new offering and what you’ll need in place to make it actually profitable because most owners don’t even track profitability or cash flow. Scalability is dependent on two key factors.
- To move from a generalist service provider to a specialist (productized offer), one key is to get to know your client like a second skin. We’ll take you through our process called The Perfect Client Planner™ so you know how to speak to this person and who you should actually accept as a client vs just taking anyone.
- One thing we have to dial in is how you’ll launch the beta program of this offer and transition any existing clients, so we’ll give you a plan for that and some email templates that will help convert the low hanging fruit.
Any one of these things can move the needle immediately for your business and make it more scalable, and my experience is that ONE of these is going to resonate with you and stand out as the BIG opportunity for you specifically…so we’ll be able to spend more time on that one with you.
In just 8 weeks, here’s what you’ll get:
Module 1: Future Focus Method
You can’t create any progress or develop any system without a clear vision. Let’s start with the end in mind so we can reverse engineer the right system for our goals.
Module 2: The Optimized week
We need to make sure that the system we want to create is simple and efficient before we can create it. At varying stages of growth within your business, you’ll need to re-engineer how you get work done during the week for maximized efficiency. This is a common exercise that we use to re-optimize our days and weeks in order to achieve high performance. This exercise should be done by each member of your team.
Module 3: Design Your Signature Services
Learn how to start and validate your program when you’re starting from scratch. To get the results you want, your ideal client will need a consistent and repeatable process. That’s your Signature Service. This will become your signature service, which you will be able to use to build simple systems for acquisition and fulfillment.
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Module 4: Design your Hybrid Delivery Model
In this training, we’ll dive into how to deliver your service more like a product. There are a few different approaches to this so you’ll want to pay attention and pick the one that fits your goals and needs.
Module 5: The Model Math
Costs come with growth. You must be able to forecast and calculate the viability of your product range and make tough hiring decisions.
Module 6: The Perfect Client Plan
We will talk about your ideal client in this training. Many people get lost in the chaos because they have too many avatars. They also say yes to too many businesses/projects. It is fun to organize everything around what we are passionate about and then plan it all with a planner.
Module 7: Deliver Beta
When you get your first few clients of your new productized/hybrid solution, it won’t be perfect. That’s why we encourage you to deliver a beta experience of your program to work through the kinks with real, paying clients.
Module 8: Client Journey Planner
The journey from stranger to paying client. It is easy to create complicated funnels. But if you can map out your client journey so that you only focus on that path to the paying client, you have the best chance of optimizing it for conversions.
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Here’s What You Will Get In Productized Masterclass
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