What You’ll Discover in Strategyzer Master Business Testing
Strategyzer – Master Business Testing
Mastering Business Testing
A course online that teaches you how to use a system to test your business ideas from conception to validation.
Find a practical and clear way to test your business ideas
Establish a common language for testing within your company
Determination systematically-Take a chance on new business ideas
Avoid costly failures
Pairs with Business Model and Value Proposition Canvases
Our latest version of the proven methodology Strategyzer Series book Testing Business Ideas
Videos Learning – Case Studies
20 engaging exercises & practical case studies, 13 downloads, 3+ hours of video learning, in 9 lessons on 7 essential topics.
Testing App Features
1 free-Year access to the Strategyzer platform (valued $299) to practice what you’ve learned in a real-Collaboration and time. Only 300 people will be allowed to use the service.
…and how to immediately apply it
Why is business testing so important? – Upgrade your mindset
7 out 10 business ideas end in failure because we make things no one is interested. This is where we spend a lot of money and our time. Change your attitude by delegating business planning to-You should not take chances with your business ideas.
What is business testing? Learn about the testing process
Maybe you’ve heard of testing before but you don’t know where to start. This chapter will teach you the fundamental concepts, steps, and language required to start testing with your team.
What are the greatest risks to your idea’s success? – Prioritize hypotheses
You know your idea has potential but at the beginning it’s really just a set of guesses. Find out what you need to believe for your idea to succeed and record these as testable hypotheses. If you have a good hypothesis, you can be sure to succeed in testing it.
How can I manage the risks? Design strong experiments
Many of us don’t know how to run business experiments. We often make mistakes or design the experiment in a way that leads to misleading results. Learn how to select the right experiment, for the budget you have, and the type of hypothesis you’re testing.
How can I make sense out of the data that I’ve collected? – Collect evidence to generate insights
Once you’ve run an experiment you might feel overwhelmed by the data that comes back. We’ll show you how to capture the evidence in an efficient manner as you collect it, and how to draw useful insights from a mix of qualitative and quantitative data.
When have I learned enough to decide whether I’m right or wrong? – Use evidence to take the appropriate actions
Are there sufficient evidence? Are there enough evidence? Do the facts suggest that my business idea should be modified? Or can I address the next threat? Learn how to decide when to take appropriate action.
How can we measure and manage our progress? Use the Progress Board
Imagine that there are several people in your team working on multiple hypotheses. They also collect different types of data. This can quickly become very messy. Use the Progress Board to track who’s doing what, and the Innovation Scorecard to quantify how much risk you’ve reduced.
How can we share our lessons with stakeholders? – Present the evidence confidently
There will be situations when you have to report to leaders and decision-makers, pitch to investors, or seek guidance from mentors. Use the pitch template to tell a story about what you’ve learned and suggest a path forward for your idea.
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Course Syllabus
Here’s what we will teach you
chap-1-Introduction-v3
Module 1
Introduction Testing
Change your outlook by executing business plans.-Risking your business ideas
Get familiarized with a system of testing
Find out why it is important to test systematically in both established and startup organizations
chap-2-Hypotheses
Module 2
Hypotheses
Find out what you need to believe for your business plan to succeed and then capture it as testable hypotheses.
Prioritize and refine hypotheses to set yourself up for success in testing
Chapter-3testing-Your-Business-Model-A-Reference-Guide
Module 3
Experiment
You should choose the right experiment for your budget and the type or hypothesis that you are testing
Experiments that generate strong evidence from design
chap-410-Caracteristics-Of-Great-Value-Propositions-Checklist
Module 4
Learn
You must capture evidence as quickly and efficiently as possible.
You can draw useful insights from a combination of qualitative and quantitative data
chap-5CrystalClearBMCs-7
Module 5
Get involved
You can use four types of actions to move your business idea forward: gather more evidence; move to the next crucial hypothesis; pivot or kill your idea.
chap-6the-Progress-Board
Module 6
Manage
The Progress Board can be used to keep track of who’s doing what.
The Innovation Scorecard can be used to determine how much risk has been reduced.
chap-7sell-Your-Colleagues-On-Value-Proposition-Design
Module 7
Present
Use the pitch template to tell a story about what you’ve learned and suggest a path forward for your idea
Move beyond the book
We found a better method to help you master the testing process. You’ll learn more, no matter if you’ve ever read the book.
Courses-Devices
More Skills
This course will help you learn the skills and become a true practitioner, while books are great at sharing ideas.
More Media
You can learn more with our course, which includes case studies, videos, downloadable templates and checklists.
More convenience
Viewable on all devices, you can learn at your own pace anywhere you’ve got an internet connection – which is pretty much everywhere. You don’t need to lug around heavy books or fly to our workshops.
Additional Content
To master the tools, you will need to learn more about them, including more examples and actionable exercises.
More Concise
After years of teaching this content, we’ve distilled it to the essence. Each lesson is designed to be extremely practical, visual, and concise – so you don’t have to spend weeks online learning the content.
Who will profit from the course
Online course enterprise
Product managers
Create evidence-You can reduce effort and engage your team with roadmaps based on real data.
Sales & marketing teams
Work with product teams to determine which channels and messages work best, as well as test price sensitivity, interest, and packaging.
Solopreneur
Understanding the viability of your business idea is key to turning your side hustle into an actual business.
Teams of innovators
Explore possibilities, develop transparent testing processes, and communicate with stakeholders about progress.
Leadership
Your team should have a common language. They need to be able to move beyond interviews, focus groups, surveys and surveys and make investment decisions that are based on evidence.
This guide was created by world-renowned experts in testing
Only this course can teach you the genuine methods as they are taught. StrategyzerStraight from the source.
Profil-tendayi
Tendayi Viki
Tendayi Viki, author and expert in corporate innovation, is a renowned speaker. He works with companies to help them innovating for the future and manage their core business. He is the author two books: The Corporate Startup, and The Lean Products Lifecycle.
Previous to that, he served as the Director of Product lifecycle at Pearson.-A framework for innovation was developed that won the Best Innovation Program Award 2015 at the Corporate Entrepreneur Awards, New York. Tendayi was shortlisted for the Thinkers50 Innovation Award. She was also named to the Thinkers50 2018 Radar List, a list of emerging management thinkers to be on the radar.
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Dr. Alex Osterwalder
Alexander Osterwalder, a speaker, entrepreneur and innovator of business models, is Alexander Osterwalder. Alex was awarded the Thinkers50 Strategy Award in 2015. “Oscars of Management Thinking” The FT ranks him #15 in the list of top business thinkers worldwide. In 2013, he was awarded the Innovation Luminary Award from the European Union.
Alex invented the Business Model Canvas is a strategic management tool that allows you to visualise, challenge, and (re-)invent business models. Leaders in start-ups and organizations-It is used by ups all over the globe. He has been a regular keynote speaker at Fortune 500 companies, and has given guest lectures at top universities such as Wharton and Berkeley, IESE and KAUST.
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