What You’ll Discover in Nicola Moors Brand Voice Buddy
This course can be delivered immediately. Clients are left wondering why there is so much confusion about terminology, with useless adjectives being thrown into voice guides.
Nicola Moors – Brand Voice Buddy
NAIL YOUR CLIENTS’ PERSONALITY AND VOICE, EVERY TIME
Hear the sweet sound of client’s raving: “Your copy sounds just like me”
“I want to offer voice guides as a service…”
Spoiler alert!
Faist bumps. Leaning forward and backward. Singing ‘We are the champions’.
There is no other Super Bowl. This will be the reaction you give when you hear it. “This copy sounds just like me” Your client.
Trust me, I’ve been there many times over.
There’s no better feeling when a client LOVES your copy because you sound like them.
YOU’RE CONVINCED THAT LEARNING VOICE WILL HELP YOU:
✔ It’s easy to charge premium rates
✔ Booking clients is easier and you can get repeat work without asking
✔ You can feel confident sharing your Google Doc
BUT I HEAR YOU STRESSING…
What’s the process to actually capture someone else’s brand voice?
How can I create assets that people will actually use and appreciate?
What is a brand voice guide?
How do I convince clients to trust my consistent brand voice?
THERE’S A BRAND VOICE INFORMATION BLACK HOLE LEAVING YOU CONFUSED, FRUSTRATED, AND STUCK
But when you search Facebook, Google, and your Slack groups for these answers…
It is unclear and conflicting information.
These meaningless brand archetypes are scattered around the Internet like confetti.
Clients describe their voice like ‘cheeky, friendly, and nice’.
What is the difference between tone, voice and messaging? FORGET IT.
The thing is your clients don’t care about brand voice
(but it’s actually the solution they need)
What your clients tell you:
“This copywriter doesn’t sound like me”
They need a consistent brand voice.
When they say:
“Our copy sounds inconsistent”
They require a brand voice guide.
When they say:
“How do we stand out from our competitors?”
They require a distinctive and compelling brand voice.
You see the pattern?
You, my friend, can swoop in with your MacBookAir and save the day. You’ll also get cold cash.
For consistent messaging, engaged audiences, and a memorable brand, cultivating a compelling brand voice is key.
If you THINK you’re bad at voice…
You’re not
– you’ve just never been given the right tools or information
Clients are confused by the use of useless adjectives in voice guides.
Well… you’re fighting a losing battle.
But, my friend, I’ve got the weapon you need to slay voice all day.
Download it immediately Nicola Moors – Brand Voice Buddy
INTRODUCTION
THE BRAND VOICE BUDY The fastest way to master brand voice and nail every copy project is to offer brand voice guides.-Every project is a success story.
You’ll LOVE the Brand Voice Buddy if you’re a:
- A newbie copywriter looking to improve and leave a steady stream of satisfied clients behind (and boost your confidence)
- Copywriter seeking to create consistent messaging and brand voice guides.
- Copywriters are looking for clarity in their voice
- Entrepreneurs and business owners struggle to write copy that feels natural.
“I’ve had “make my brand voice guide” My to-It is a tedious task that I could list for ages, so I avoid it.
Since purchasing the Buddy, I’ve started writing my own voice guide… the fact that I’m even excited about working on it is pretty remarkable.
Brand Voice guides are so complicated and huge that I didn’t know how Nic would solve my problems.-Product at a low cost But the Buddy is amazing, it exceeded my expectations.”
Annie Bacher, Copywriter for B2B SaaS
My 6 years spent at an agency and writing for 12+ publications helped me refine my method.
✔ So that your thesaurus can be scrapped (and defended), choose your language carefully and deliberately. EVERYTHING single word)
✔ Snag my framework to write your client’s brand voice guide so you can look like a organised rockstar and like you’ve got your copy shit together (oh, and save you a shit ton of time)
✔ Learn how to find the right messaging in a system that can easily be repeated for every project.
✔ Make your clients stand out from the rest and turn their brands into memorable, loyal customers-Attracting machines
✔ Choose language that is understood by both you and your client. AND their audience because brand voice is more than just whether your client says ‘cos or cause
✔ Grab my cheat sheet to measuring voice with scientific precision (not guesswork) so you’ll never have to wing it again
The Buddy will be your money maker in your toolkit
Everything in the Buddy This is designed to assist you in selling voice guides as a service or criticism.-You can proof your backend processes.
INSTANT ACCESS to EVERYTHING YOU NEED FOR TRANSFORMATION into the copywriter that your clients will hire over and over
8 PROCESS TRANSFORMING TRAININGS
Everything you need to know about voice in less than 60 minutes- I’m all about fast implementation so you can keep moving forward.
BRAND VOICE GUIDE FRAMEWORK
Turn customer interviews and your research into a (paid) asset that’s actually useful for your clients. You’ll get the exact framework I charge my clients 4 figures for (and have all the tool you need to do the same).
GUIDE TO REAL LIFE BRAND VOICES
This NDA will show you exactly how a guide should look.-Free no-No excuses
TIME SAVING PLAG-AND-PLAY TEMPLATE
This can be copied and used as a guide. It takes less than a second. Add your research to the mix. voilaA complete guide to brand voice.
VIDEO TRANSCRIPTS
‘Cos who has time to listen to videos in real time?!
And to ensure your success, you’ll get these bonuses!
EXCLUSIVE MESSAGING AND MINING SPREADSHEET
I’ve been asked to share my famous message mining spreadsheet SO much. Everybody who enrolls in the Buddy Exclusive access to use and reuse your own work
MEASURE VOICEWORKSHEET
This step will ensure you don’t miss a step-By-A step-by-step walkthrough of how to measure voice (and how I sound like my clients).
WRITE PERSONALITY COPIE THAT CONVERTS TRAINING
Transform your research into copy that resonates WITH your client AND with their audience. This workshop will teach you how to combine both research and copywriting to create strong personality copy that delivers results.
A brand voice guide was sold by students to earn $1000+ Brand Voice Buddy (one student even sold 3!)
How’s THAT for an immediate ROI?!
“After Nic’s guidance and the Brand Voice BuddyI sold a Voice Guide for $1,000.
Purchase the Brand Voice Buddy has given me more profits in my business and a productivized service I can offer clients.”
Corrie sold two voice guides each for $1,000!
This entire bundle is only $297!
HERE’S WHAT OTHERS SAID…
“This is a really amazing bundle. This almost makes it seem like I should save my $1500 and stop buying codex.
I’m offering brand voice style guides to my clients and I wanted to learn more about the process. I had a vague idea of what I wanted to share with my clients before.
Now I have a better idea of how to structure my deliverable, a better understanding of what I’m trying to offer my own clients and a better idea of how to package up the knowledge in a way where people actually want to pay for it.
I’ve been burned with introductory offers from copywriters before that were really not worth the money at all. But, the Buddy definitely has a lot of value.”
Tiffany Ingle is a launch strategist and copywriter for conversions
“I wanted a brand voice guide example to help me get to know a client’s voice and brand better so I could deliver copy that resonates. And the Buddy d-e-livered!
I took on a project with a client that’s newer to biz, and I felt lost when it came to stepping outside of my sales page / email comfort zone to write her website copy.
I used the brand voice guide as an example to help me create a questionnaire to interview a client. This helped me to determine what information I needed from my client in order to write copy that sounded like her.-brand, and honor her values.”
Kristin McIntyre, Launch Copywriter
MEET THE BRAINS BEHIND THE BUNDLE
Hi, I’m Nic,
I’ve written in over 100 voices and accidentally created my own process to sound exactly like other people.
Clients were impressed by how my copy sounded just like theirs when I started as a copywriter. That’s when I realised I’d learned how to mimic other people intuitively (a skill I uncovered at my agency days).
And now I’ve turned my process into a repeatable system that anyone can follow.
I write high-My clients have hired me to convert their launch copy, to combine their voices and personality with messaging that attracts their audience.
My signature voice process has been used by 500+ copywriters, business owners, and Content Bistro members.
IMPORTANT: This is it. “Nicola Moors – Brand Voice Buddy” It is totally Downloadable We will make your link available immediately. We appreciate your patience.